How do you trust a bank? How do you believe a financial organization who will keep your hard-earned money safe and secured? It is not only the popularity but also the way the organization’s branding reflects its ethics &...
The logo revamp approach helps to uplift a company’s brand recognition more in the society. It’s a known fact that company branding is closely related to logo designs and retouching the logo design would transform the essence of your...
The entertainment industry is a unique field because in this industry customers buy the product before even seeing it. They simply trust the company and believe that the product will be worth their investment. Since this requires an enormous...
The evolution of a logo has taken us from simple wall paintings and posters on tree trunks to the graphic world of animation and 3D. This journey reflects the positive changes in technology and the understanding of marketing strategy....
Every business needs to have an attractive logo to create a convincing first impression on the viewer. In today’s competitive market, every step taken in branding is highly essential. Digital marketing and branding are changing rapidly because of changing...
What makes a good logo? What is it that makes it capable of “going global” or reaching an international market? These are questions every business manager needs to answer to create a logo that will reflect their brand in the...
GITEX aka Gulf Information and Technology Exhibition, is an annual computer and electronics trade show, exhibition and conference. Since the last 37 years, visionaries and tech pioneers keep coming back to Dubai to witness GITEX. From defining the latest...
Have you ever noticed that symbolism abounds in logo designs? In today’s age, when humans have incredibly short attention spans, it is essential that your logo stands out. Symbolism is a simple and effective way to achieve this. Here...
First impressions make a huge difference. A well-designed, professional looking logo can effectively communicate what your company does and what it stands for in a matter of seconds. That is why it is one of the most important aspects...
A logo is a representative of a company in design form. It speaks to the audience as much as an executive of the company would speak to a customer. In this sense, a viewer could walk away feeling thrilled,...
It is a well know fact that fonts for logo design can make or break the design of a logo. An appropriate logo font can boost the impact of your logo and your brand, while the wrong font could drive away your...
Your logo is a crucial aspect of your brand identity. The business icon is a highly visible element of marketing, and you must ensure that it is working well to enhance your image in the minds of your target...
Schools, colleges, coaching and tutoring services, educational consultants and other educational providers might be selling something much more important and life-changing than chips, coffee or chocolates, but that does not mean that they don’t need an effective and attractive...
Successful fashion logos have the ability to adapt to any trend while remaining faithful to their initially constructed design base. Ironically, some of the quintessential fashion logos have retained their original logo for decades and even centuries, highlighting the...
Companies often wonder they should pay a tidy sum, when there are freelancers at online marketplaces who will design a logo for a paltry sum. There are agencies too, which offer logos for throwaway prices. It is a reasonable...
While there are many products all around the world that have created a niche for themselves in their particular genre, yet, it is a fact that each of these icons would be today, non-existent without being associated with their...
With the tech world continuously evolving, it takes a lot of time and effort to keep up. No wonder Steve Jobs paid celebrated designer Paul Rand $100,000 to design Apple`s memorable logo. What is fascinating is that a number...
Unlike what many beginners may believe, a well designed logo is so much more than just an investment in aesthetics for branding your website or stationery. Logos are silent ambassadors for your brand. They are the first step into...
Importance of a social media logo Almost everyone has a smartphone these days and nearly all of use social media in one form or the other. In fact, social media has completely transformed how we communicate with each other...
Designing a logo for your company is an exciting task. However, when you approach a designer, he will most likely pass on to you some set pattern of designs considered versatile and clean in your industry. This completely diminishes...